A brain storming session was held on 17 March 2007 at Paradise Hill Hotel in Zhuhai, China. At the session, the new Branch Executive Committee for 2007/08, led by new Chairman Mr. Victor Chow, reviewed the existing strategies for the development of the Branch in the Asia Pacific region and embraced a myriad of opportunities and threats faced by the Branch in the past few years. A new set of strategies was embarked and goals were set to target membership drive and to enhance professional practices. Future development of the Branch will still be focused in the Asian Pacific regions such as Taiwan, Macao, Malaysia, Singapore, Vietnam and China. The Branch will aim to foster stronger ties with counterparts and government officials within these areas to promote professionalism of housing management. Better services will be provided to members to keep them abreast of the present development in housing management, to uphold the code of professional conduct and to prospect their career in future.